Art Directors or Editors ? 🤔



  • who makes a decision regarding the right illustrator for a book?

    I'm making a contact list for emailing publishers and send greeting cards. I somehow got the impression that it may defer from a publisher to another one, is that right? If so why?
    For instance, a company like Penguin Random House has loads of Art Directors affiliated to the same branch. Finding the right person to address in this case is overwhelming, let alone the Art Director vs Editor part... Can someone shine some light on me?


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