"Hey! Lis..." crunch
Can't wait for the sequel to Breath of the Wild!!!
Australian Digital Marketer looking to make the change to fulltime illustrator and independent artist. Currently working on my art foundations :)
In my job (digital marketer) I work with different CMS's all the time with my clients. My number 1 website builder I recommend is Wordpress. It's easy to use, highly flexible, and probably the best for SEO.
While I know many other artists use Squarespace, I would choose Wordpress over Squarespace. I avoid Wix and other CMS's altogether.
I know a number of you sell your art as either originals or prints. A question I get asked a lot as a digital marketer is "how can I rank my art store in Google?".
You have probably searched "SEO for artists" or something similar, but the results you have gotten have likely been mediocre. However, you need to think of your art store as an e-commerce store (because, really, it is).
If you were to search "E-Commerce SEO" the results would be far more valuable.
What prompted this new thread, was a recent blog post by a prominent digital marketer I follow. The blog post is on E-Commerce SEO, and it goes into a TON of detail.
You can find it here: https://backlinko.com/ecommerce-seo
Now this article is targeting people like me with an SEO background. But there is a ton of really interesting tips and information that I think could really help artists who have their own store.
I am aware that there will be A LOT of stuff you might not understand, and might not be applicable to you. I thought I would use this opportunity to answer any questions either regarding SEO, or something mentioned in this article.
Aw man, this was a great episode. Straight away, you hit the nail on the head with me. I am trying to do everything. Get good at everything. Totally true. I don't have a set goal/direction.
I'm moving this month, but I'm happy to tackle this next month.
I do have one question though, I still feel like I'm in the learning stage when it comes to foundations. Should I continue learning the foundations (currently focussed on colour, perspective and anatomy), or should I start picking a goal? (Or both?) Love to know what people think.
I think the next step after that would be to create a project as a vehicle that takes me closer to my goal.