@holleywilliamson That's not a bad question. The bad answer is: I am not sure.
I will have 5 characters to put into the town so I'm guess that the main focal point will be the Trader (she will be standing in front of that cart). Then the eye will swirl around to the blacksmith, farmer, inn keeper and alchemist. Maybe.
And of course, the title of the game will be on the box (lower left) as well.